Have you noticed how AI seems to be everywhere these days? From chatbots answering your customer service questions to systems that can create stunning artwork from a text prompt, AI technologies are transforming how we work and interact with digital systems. But not all AI is created equal. ...

With the power of Generative AI and Large Language Models (LLMs), voice has re-emerged as a critical channel for customer interactions—smarter, more automated, and more personalized than ever before.  No longer a challenging channel to automate, thanks to advancements in Generative AI, LLMs, ...

Are you trying to understand the differences between conversational AI vs chatbot solutions? Or perhaps wondering when to choose chatbot vs conversational AI for your business. You’re not alone. The definitions of conversational AI vs chatbot can be confusing because they can mean the same thing to ...

You plan. You post. You hustle to get new followers. But then what? They follow you, like a post or two, then vanish into the algorithm…

Everyone loves a year in review. Apply the concept to TikTok, and suddenly you’re laugh-crying about the highs (that video you quote with your friends all…

The path to becoming a creator isn’t a neat, connect-the-dots process. For some, the road is jagged, full of detours and reinventions. Success doesn’t come from…

A good friend checks in with their people, drops a line to make sure life’s okay; that the kids are cool, the job’s steady, and they’re…

I’ve spent a lot of time around marketing teams. I’ve freelanced for brilliant minds and total nightmares — the kind of people who make you mutter,…

If I triggered you with the term “high value,” sorry about that — it was a necessary evil to get you here to talk about something…

One of the few people who has figured out how to turn that endless scroll into real-world power is Gabriella Zutrau. She’s helped shape campaigns for…